Entrepreneurial Extension Conducted via Social Media

Authors

Sarah Cornelisse, The Pennsylvania State UniversityFollow
Jeffrey Hyde, The Pennsylvania State UniversityFollow
Christopher Raines, The Pennsylvania State UniversityFollow
Kathleen Kelley, The Pennsylvania State UniversityFollow
Dana Ollendyke, Pennsylvania State UniversityFollow
James Remcheck, University of PittsburghFollow

Volume

49

Issue

6

DOI

10.34068/joe.49.06.26

Abstract

The widespread availability of and access to the Internet have led to the development of new forms of communication. Collectively termed "social media," these new communication tools have created vast opportunities for Extension professionals in how they perform their work and how businesses interact with consumers. This article outlines currently popular social media tools and how they can be used by Extension professionals to carry out their educational and communication responsibilities and by agricultural business owners.

Creative Commons License

This work is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 4.0 License.

Recommended Citation

Cornelisse, S., Hyde, J., Raines, C., Kelley, K., Ollendyke, D., & Remcheck, J. (2011). Entrepreneurial Extension Conducted via Social Media. The Journal of Extension, 49(6), Article 26. https://doi.org/10.34068/joe.49.06.26