Using Interesting Text to Communicate Complex Natural Resources Issues

Authors

Annie Oxarart, University of FloridaFollow
Martha C. Monroe, University of FloridaFollow

Volume

50

Issue

1

DOI

10.34068/joe.50.01.09

Abstract

The research reported here examined the strategy of using specificity, quotes, characters, and case studies to increase the interest level of informative text about using wood for energy. Focus groups were used to gain in-depth understanding of how citizens perceive information conveyed through this style of text. The text accomplished its goal of sharing information and encouraging future involvement, but themes expressed in the focus groups highlight the challenges of creating interesting materials on complex issues for citizens. This article explains these concerns of mistrust, bias, and misconceptions to help others overcome similar challenges.

Creative Commons License

This work is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 4.0 License.

Recommended Citation

Oxarart, A., & Monroe, M. C. (2012). Using Interesting Text to Communicate Complex Natural Resources Issues. The Journal of Extension, 50(1), Article 9. https://doi.org/10.34068/joe.50.01.09