"Baby Animal Days: An Innovative Approach to Funding and Marketing Urba" by Justen Smith, Jerry Goodspeed et al.
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Volume

55

Issue

1

DOI

10.34068/joe.55.01.18

Abstract

Extension in urban areas can suffer from a lack of exposure in addition to a lack of funding for programs. Baby Animal Days is a 2-day event created to educate the public about agriculture while generating much-needed revenue and providing powerful marketing for Extension. Attendance at the event continues to grow, with more than 8,000 people attending annually in recent years. Results from a formal survey completed in 2015 show a high positive response to all aspects of the event.

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Creative Commons Attribution-Noncommercial 4.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 4.0 License.

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