Volume
6
Issue
2
Abstract
As adult educators, we are interested in changing or reinforcing attitudes. But what do we really mean when we use the word "attitude"? And why do people sometimes appear to have a certain attitude, then behave in a different way? In this article, the supposedly simple notion of "attitude" is explored. The author discusses the reasons attitudes alone do not determine behavior, and what conditions must exist before attitude is a good predictor of behavior. He suggests that Extension educators might profitably look at some of these dimensions of attitude as they work with people in planning and carrying out programs.
Recommended Citation
Culbertson, H. M. (1968). What is an Attitude?. The Journal of Extension, 6(2), Article 9. https://open.clemson.edu/joe/vol6/iss2/9
