Volume
63
Issue
1
Abstract
Existing research and practice related to digital agriculture technology adoption is largely focused on large-scale producers. In this paper, we describe a case of adopting an advanced soil monitoring system in a community-based agricultural organization. We provide guidance for Extension professionals seeking to implement or promote digital agriculture technology adoption on: selecting appropriate technology, incorporating new technology into existing practices, harnessing local technology champions, and avoiding data-driven mission creep.
Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 4.0 License.
Recommended Citation
Hardy, J., & Palmer, A. (2025). Promoting Digital Agriculture Adoption in Community-Based Agricultural Organizations. The Journal of Extension, 63(1), Article 11. https://open.clemson.edu/joe/vol63/iss1/11