MIE Assists Small Businessmen

Kenneth E. Rindt, University of Wisconsin

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Abstract

How can the extension professional be more effective in his work with small businessmen? Rindt suggests a Management Information Exchange as a tool. MIE is organized and operated at the community level and makes the expertise of some businessmen available to others who want and need it. "Small businessmen prefer getting help from other businessmen," Rindt says. And they prefer getting assistance on a personal, one-to-one basis. MIE can help the already too busy extension professional reach many small businessmen, and more effectively, too.