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Abstract

In this study, we used data drawn from a 2021 online survey to assess urban Texas residents’ perceptions of rural people and places. We also evaluated how respondents’ views of rurality vary depending upon their direct personal experiences in rural Texas, their participation in selected rural Texas-focused activities, and their sociodemographic characteristics. Descriptive statistics revealed that urban Texans tend to agree with positive depictions of rurality and disagree with negative images. Multiple regression analysis showed that direct personal experiences in rural Texas, participation in rural Texas-focused activities, and certain sociodemographic characteristics were associated with pro-rural perceptions. These findings are compared with the results of previous studies. Suggestions for future research are provided.

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