Volume
32
Issue
3
Abstract
This article discusses the use of an experiential tool in an Extension agricultural marketing program. A brief description of the market simulator, its relationship to experiential learning, and a summary of its evaluation is discussed. On a seven-point scale (one being best), 92% of participants rated its teaching effectiveness a three or better. Success of the Fed Cattle Market Simulator provides evidence that it is one experiential tool with considerable potential as an alternative method for teaching/learning agricultural marketing and pricing.
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Recommended Citation
Koontz, S. R., Peel, D. S., Trapp, J. N., & Ward, C. E. (1994). Using a Market Simulator in Extension Programs. The Journal of Extension, 32(3), Article 12. https://open.clemson.edu/joe/vol32/iss3/12
