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County Extension Agents' Perceptions of eXtension

Volume

46

Issue

3

Abstract

In 2006, an Internet resource known as eXtension was launched. The online resource represents the realization of the Extension Committee on Organization and Policy's (ECOP) vision to develop a resource with the potential to increase Cooperative Extension's Internet presence. The purpose of the study reported here was to describe the perceptions of eXtension held by Texas Cooperative Extension county Extension agents. Agents had positive perceptions of relative advantage, compatibility, complexity, and trialability as those characteristics related to eXtension. The findings provide a baseline for studying the adoption of eXtension and offer an explanation of factors affecting the adoption process.

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