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Volume

47

Issue

2

Abstract

Commodity directories are often considered services but can also be used to collect current information for use in Extension programming efforts. An Internet-based hay directory was established in response to beef cattle producer requests. Mississippi Hay Directory listing criteria and submission methods were chosen by Extension personnel to collect statewide hay production demographics and producer communication method use information. Analysis of directory listings over a 2-year period provided Extension personnel with valuable information for future producer education efforts. Directory evaluation results indicate that it was successful in achieving its objectives. Directory use by producers exceeded expectations and continues to expand.

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