Volume
63
Issue
1
Abstract
During the peak of the COVID-19 pandemic, the global lockdowns changed the way food was accessed and prepared. These changes at the consumer level impacted farms and fisheries of all types and sizes. To compensate for the loss of larger markets and restaurant revenue, small-scale food producers pivoted to direct marketing to remain viable during the pandemic. However, not all businesses and producers had the time, skills or flexibility needed for a direct marketing business model. To support producers, the North Carolina Local Food Council developed a new internship program: Remote Internship to Support Enterprises (RISE) for Local Foods. The goal of the program was to match paid college interns with local food organizations and businesses seeking to improve their direct marketing or online presence.
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Recommended Citation
Cruz, A., Nash, B., Holloman, D., & Yao, J. (2025). Supporting Local-Food Businesses to Conduct E-commerce During COVID-19 through Remote Student Internships. The Journal of Extension, 63(1), Article 12. https://open.clemson.edu/joe/vol63/iss1/12
Included in
Agricultural Education Commons, Curriculum and Instruction Commons, Higher Education Commons, Online and Distance Education Commons
