Adoption of Podcasting as a Tool for Extension Educators

Authors

Samantha Bennett, Department of Animal Sciences, Auburn UniversityFollow
David Martin, bHorst Schulze School of Hospitality Management and The Brewing Sciences Program, Auburn UniversityFollow
Jason Sawyer, Department of Animal Sciences, Auburn UniversityFollow
Soren Rodning, Department of Animal Sciences, Auburn UniversityFollow
Don Mulvaney, Department of Animal Sciences, Auburn UniversityFollow

Volume

62

Issue

3

Abstract

The current study fills a gap in the current literature by measuring current CES personnel and stakeholders’ attitudes toward the use of Podcasts as a tool for information dissemination. By identifying perceived barriers to podcasts by CES personnel and how receptive CES stakeholders are to CES-based podcasts, this study helps to identify important barriers to the development of podcasts, as well as how such podcasts can be best positioned to fulfill the needs and expectations of CES stakeholders. Podcasts have the potential to play a key role as an avenue for information exchange between the CES and its stakeholders. Two separate surveys were employed, one which focused on CES personnel with the second study focusing on CES stakeholders. Participant recruitment took place through email and data analyses utilized SPSS to conduct descriptive statistics and frequencies. Findings indicate that significant difference exist between CES personnel and CES stakeholders when it comes to attitudes and beliefs regarding podcasts as a CES tool.

Creative Commons License

This work is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 4.0 License.

Recommended Citation

Bennett, S., Martin, D., Sawyer, J., Rodning, S., & Mulvaney, D. (2024). Adoption of Podcasting as a Tool for Extension Educators. The Journal of Extension, 62(3), Article 34. https://open.clemson.edu/joe/vol62/iss3/34