Document Type

Article

Publication Date

11-2017

Publication Title

Public Relations Review

Volume

43

Issue

4

Publisher

Elsevier

Abstract

On January 27, 2017, President Donald J. Trump signed an Executive Order that attempted to bar citizens and refugees from seven countries from entering the U.S. for a certain time period. One of the contexts most directly affected by this order was higher education. This study examined college and university communicative responses to the order from a public relations perspective. We qualitatively determined a range of responses from U.S. universities then quantitatively determined variables of particular colleges and universities that had a correlation to the nature of the responses. Responses were then assessed using public relations best practices. The data suggest variables with relationships to type of institutional response were number of international students and political stance of the state where the institution is located. While there was no single “correct” type of response, best practices suggest two options for appropriate responses to the order.

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This manuscript has been published in Public Relations Review. Please find the published version here (note that a subscription is necessary to access this version):

https://www.sciencedirect.com/science/article/pii/S036381111730348X#abs0005

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